Fortune Telling Postcards by Fred C. Lounsbury
From Mystic Tea Room
Fred. C. Lounsbury was the owner of the Crescent Embossing Co., founded in 1896. The company's printing and embossing plant was located in Plainfield, New Jersey, and by 1910, there were offices in New York City and Philadelphia, as well as a sales representative based in Boston. Best known for his patriotic and holiday-themed cards, advertising folders, and calenders, Launsbury also released several sets of fortune telling postcards in 1907 and 1908. Each set consists of six gold-embossed "Good Fortunes" postcards depicting the symbolism associated with a different type of fortune telling, including palmistry, domino reading, dice reading, cartomancy with playing cards, and tea leaf reading. Although the cards are signed and copyrighted in the name of Fred. C. Lounsbury, it is known that he was not an artist, but employed a team of artists to produce designs for his company. The same artist -- name unknown -- drew all of the "Good Fortunes" cards.